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Global Yahoo Advertising Policies

Tobacco

Advertising for tobacco or products containing tobacco or nicotine is prohibited. This includes cigarettes, cigars, smokeless tobacco, nicotine pouches, or any other preparation of tobacco, regardless of nicotine content.

Advertising for tobacco-related products, products that form a component of a tobacco product, and products and services that directly facilitate or promote tobacco consumption, is prohibited. This includes cigarette papers, blunt wraps, pipes, filters and hookahs, or any other instrument or paraphernalia designed for the smoking or ingestion of tobacco, as well as hookah lounges and cigar bars, for example.

Advertising for products that simulate tobacco smoking is prohibited. This includes herbal cigarettes, electronic cigarettes and vaporizer delivery devices, including the cartridges and liquid solutions that are used in such devices, even if marketed as a smoking cessation or reduced-risk product.

Advertising for products that are clearly intended for smoking cessation is allowed. Products must be approved as such by a local regulatory authority, such as the US Food and Drug Administration or Health Canada.